Harnessing Blockchain for Sustainable Fashion

A British apparel manufacturer sought to enable their sustainable fashion vision to support U.N’s Sustainable Development Goals (SDGs).

To demonstrate to its investors, vendors, and consumers its dedication to sustainability in the fashion business, the label decided to harness the power of Blockchain and IoT technology to show that its apparel had a significantly lower carbon footprint than that of the industry average.

In partnership with our Web3 experts, the brand conceived the idea of a "Green Score" for each of its products based on its carbon footprint. The apparel manufacturer as well as their customers could use the score to make informed decisions.

The Green Score ...

was generated by collecting data from each stage of the product’s lifecycle including materials sourcing, manufacturing, logistics, and end-of-life. This data was then used to calculate the carbon footprint of the product which was displayed as the green score.

A blockchain architecture was developed, deployed, and scaled to obtain cradle-to-grave metrics for all apparel production which unifies all actors across the supply chain. The Blockchain served as an immutable record of the data collected at each stage of the product’s lifecycle. This ensured that the data could not be tampered with and that the green score was accurate. In addition, the Blockchain allowed the company to trace the products back to their source in the event of a recall.

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Solution

Our Web3 team envisioned, prototyped, and implemented a supply chain platform for data collections from farms in Zambia, to manufacturing in various countries, and sales in the UK and Europe. The project involved Hyperledger Fabric blockchain with custom hardware.

Hyperledger Fabric, an open source project from the Linux Foundation, is the modular blockchain framework and de facto standard for enterprise blockchain platforms. Intended as a foundation for developing enterprise-grade applications and industry solutions, the open, modular architecture uses plug-and-play components to accommodate a wide range of use cases.

Hyperledger Fabric, a modular blockchain framework, has become a de facto standard for enterprise blockchain platforms.

Results

The team chose Hyperledger Fabric because it delivers a uniquely elastic and extensible architecture, distinguishing it from alternative blockchain solutions. It is a modular blockchain framework that acts as a foundation for developing blockchain-based products, solutions, and applications using plug-and-play components that are aimed for use within private enterprises.

Hyperledger Fabric was initiated by Digital Asset and IBM and has now emerged as a collaborative cross-industry venture, which is currently being hosted by the Linux Foundation.

Sustainable Fashion Made Possible With Blockchain!

It is no secret that one of the world’s most polluting industries is the fashion industry. Unsustainable practices are to blame for many harmful environmental impacts, such as water and air pollution and greenhouse gas emissions. That’s why sustainability is critical in the fashion world. Fortunately, there are a growing number of brands and designers, such as the one featured in this case study, who are committed to sustainable practices.

Since the implementation ...

Since the implementation of this solution, the label has scaled rapidly. Within months after the launch, the label secured a series of funding to support its digital transformation and expansion plans. Needless to say, the client has been delighted with the results and regards our Green Score approach powered by Hyperledger Fabric blockchain as an integral factor that has enabled the label to successfully meet the demands of its rapidly growing base of environmentally conscious customers.


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