FanFlex
Synopsis
FanFlex is an innovative platform that leverages leading music and tech trends to bring bands and fans together in a new mobile app. Fan’s preferences and purchase intent give them a voice in the tour routing process. This comprehensive music fan data is the most reliable and consistent to-date in the concert touring industry and offers valuable insight to bands when routing their upcoming shows.
OBJECTIVE: Leverage cutting edge mobile, web, and cloud technologies to enable
- Bands to maximize income by efficiently selling tickets, merchandise, and premiums.
- Fans to tell favorite acts where and when to play their next show.
- Venues to open their doors to more profitable shows and never go dark.
Solution
When the founders – Erik Nelson and Gian Perugini – brought the FanFlex concept to VezTek, it was a wish-list of features, with several possible workflows and approaches patched together on a drawing board. VezTek and FanFlex teams quickly identified the most viable approach and produced a detailed scope of work document over the following several weeks before writing a single line of code. FanFlex initial beta version was launched in October 2013 – less than 2 months after the project initiation.
For Fans
- Have their favorite bands play in their town.
- Experience shows that would not otherwise be accessible.
- Get exclusive access to limited merchandise and premium opportunities.
- Share with friends on Facebook, Twitter, and other social media.
For Bands
- Minimize the financial risks of playing live by crowd funding their next show.
- Maximize revenue opportunities when on the road.
- Offer their biggest fans unique premiums and opportunities.
For Venues
Confidently book the bands that fill the venue.
Efficiently schedule concert calendar, so potential dates don’t go dark.
Let the fans cover the artist guarantee.
